NBF2016-speaker-Scott_Galloway
Digitalization
Thursday

Scott Galloway

  • Professor of Marketing at NYU Stern School of Business
  • Teaches Brand Strategy and Digital Marketing
  • Advises brands ranging from LVMH and Chanel to Four Season on digital strategy
  • Founder of Red Envelope (NASDAQ: REDE), +$120M E-commerce firm

Scott Galloway is a Clinical Professor of Marketing at NYU Stern School of Business where he teaches Brand Strategy and Digital Marketing to second-year MBA students and is the author of the Digital IQ Index ®, a global ranking of prestige brands’ digital competence. He is also the founder of L2, a subscription business intelligence firm serving prestige brands. In addition to that, Galloway is also the founder of Firebrand Partners, an operational activist firm that has invested more than $1 billion in U.S. consumer and media companies. In 1997, he founded Red Envelope, an Internet-based branded consumer gift retailer.

Professor Galloway was elected to the World Economic Forum’s “Global Leaders of Tomorrow,” which recognizes 100 individuals under the age of 40 “whose accomplishments have had impact on a global level.” Professor Galloway has served on the board of directors of Eddie Bauer (Nasdaq: EBHI), The New York Times Company (NYSE: NYT), Gateway Computer, and Berkeley’s Haas School of Business.